Our Mission:

Make Riding Limitless

We help horse people reach their full potential by making expert knowledge, care and management tools accessible anywhere, anytime. By breaking down barriers, we bring world-class guidance to everyone, making riding easier and better for all.

85+

Global Experts

4M+

Minutes Watched

50+

Countries served

4.8

Trustpilot Score

The Companion for Every Rider

Learning without limits

Care without compromise

Management without complexity

From Hamburg with love

We're a team passionate individuals combining Equestrian expertise with technological innovation.

Anna Mossmann

Working Student - Marketing

Anna Sauerbeck

Working Student - Marketing

Annika Voß

Working Student - Content

Carla Bockelmann

Marketing Lead

Christian Kroeber

Co-Founder & Co-CEO

Danielle Crowell

Marketing

Franziska Bomball

Content

Gloria Lucie Alter

Content

Ivan Gromov

Software Engineer

Janina Damm

Marketing

Josefine Eckstein

Marketing

Juliane Trenkler

Platform

Lena Saxe

Marketing

Marco Janaszek

Software Engineer

Marie Hemmer

Customer Success

Merle Robohm

Working Student - Marketing

Misha Spahn

Lead Engineer

Philippa Schwiegershausen

Working Student - Content

Sonja Kriegel

Content Lead

Sophie Schwarz

Co-Founder & Co-CEO

Sravan Jeedipelly

Software Engineer

Theresa Beckmann

Working Student - Marketing